GWIN Inc. Chairman & CEO Wayne Allyn Root announced today the largest media
sponsorship deal in company history. ThePIGPoker.net has signed to be a
title sponsor of GWIN’s television and radio shows, “Wayne Allyn Root’s
WinningEDGE(TM),” airing on Saturday mornings starting Sept. 9.
ThePIGPoker.net is a newly launched informational poker Web site for fun,
entertainment and prizes only, owned by Legendzsports, one of the largest
private gaming companies in the world. ThePIGPoker.net is the newest venture
by Legendz into the lucrative world of poker. The agreement includes
sponsorship of “Wayne Allyn Root’s WinningEDGE” national TV and radio show
as well as the poker sections of its Web sites winningedge.com and
ewinners.com. ThePIGPoker.net joins co-sponsor Hooters Casino Hotel Las
Vegas, who continues its sponsorship of The WinningEDGE after a successful
2005 Season.
Root said, “This deal with ThePIGPoker.net is the largest sponsorship deal
in GWIN history. And, it is a further indication that in addition to
continuing to build our core sports handicapping services business, we are
able to generate significant new revenue streams from media sponsorship and
advertising partners. This sponsorship deal, combined with the Hooters
Casino Hotel Las Vegas sponsorship, lends more credibility to the power and
branding of our WinningEDGE(TM) products and personalities. When it comes to
sports gambling advice and information, GWIN is clearly a global leader.”
Said Legendz CEO Luke King, “Legendz is a big fan of Wayne Allyn Root and
The WinningEDGE brand name and media properties. Wayne has been called ‘The
King of Vegas’ and ‘The Face of Las Vegas Gaming.’ His TV show ‘King of
Vegas’ and the upcoming release of his new book, ‘The King of Vegas’ Guide
to Gambling,’ reinforce Wayne as the most positive personality and brand
name in gaming. We are excited to be able to work with him and The
WinningEDGE to introduce our new ThePIGPoker.net product to American
consumers. Poker is exploding in popularity and we believe attaching our new
online poker information and entertainment site to a nationally recognized
gaming personality like Wayne Allyn Root and The WinningEDGE is a winning
formula.”