As reported by the Des Moines Register: “Terrible’s Lakeside Casino in
Osceola has rebounded sharply the past three months after losing droves of
customers last year when Altoona’s gambling operation introduced casino
table games. “Between January and March, Lakeside drew 284,000 patrons, up
29.5 percent compared to the same period a year ago. Gross gambling revenues
totaled $15.1 million, up 13.4 percent from a year earlier.

“The big gains can be attributed to several factors, including $18.3 million
in renovations to the casino complex and better marketing that includes a
glitzy, 132-foot-tall sign on Interstate Highway 35 that features ‘Mr.
Terrible,’ said Damon Butler, Lakeside’s general manager.

“.Commissioner Jack Ketterer said it’s clear that increased spending to
upgrade the casino complex is paying off for Lakeside, which is owned by the
Herbst family of Nevada.”