Thursday, September 07, 2006

Forget any ideas of staying in and huddling round the fire while rain and
leaves fall from the sky. Bowman International, the name to trust in
wagering since 1985, is making sure that this September will be one to
remember. Firstly, Bowmans will be exhibiting on stand 21 at the Casino
Affiliate Convention in Las Vegas, which runs from the 14th to the 15th of
September. The convention is the largest industry affiliate conference
covering marketing and advertising for online gambling businesses. Remaining
in Vegas until the 16th, Bowmans will use the backdrop of this major event
to exclusively launch their new affiliate programme which now includes
poker. Under the deal, on-line businesses that refer customers to Bowmans
Poker with a simple link or banner can earn up to 35% commission on the net
rake. "Anyone involved in online gambling will want to be at this event and
our presence offers a superb opportunity for companies to meet their
affiliate representatives face-to-face", says Geoff Dallennes, Bowmans
Affiliate Manager. The second September treat from Bowmans is the launch of
'Reduced Juice Fridays' throughout the regular NFL season. Starting from
September 9th, on each Friday of the season between noon and 6pm PST,
Bowmans will reduce the juice - the amount charged when placing bets, on
sides by 5% on all NFL games on the weekend's card. Steve Rapp, Bowmans
Sportsbook spokesman explains: "If a customer places a bet in time for the
weekend at Bowmans.com, in standard cases they would only have to lay down
1.05 instead of 1.10 as an example. So Bowmans reduced juice Fridays mean
goodbye to the traditional 10%. Now players can get the same amount of
action for a lot less juice!"