Tuesday, September 12, 2006

With a frenzied audience awaiting the inaugural episode of the Mixed Martial
Arts (MMA) reality series, BodogFight, digital entertainment powerhouse
Bodog.com has announced a new launch date to allow for additional footage in
its action-packed weekly series. Episode 1 will air September 19 on Men's
Outdoor and Recreation, which is carried in over 23 million homes and on
DISH Network, and online at BodogFight.com. While traversing the globe in
search of the world's greatest MMA fighters, Bodog.com's billionaire
founder, Calvin Ayre, has not only set the stage for the toughest fighters
to showcase their talents, but also raised the standard for reality TV and
digital entertainment. In the eight-episode series, seven elite modern-day
American warriors will earn the right to represent the United States. As
part of "Team USA", the seven fighters will square off against members of
the Russian Red Devils Team, a group known for its fierce roster that
includes world heavyweight champion Fedor Emelianenko. This USA vs. Russia
grudge match will be broadcast live on a future pay-per-view event that will
also include three Superfights. Viewers will get a behind-the-scenes look at
the secret training regimen of the elite Russian squad as well as the
individual training programs and lifestyles of the American fighters. Those
intimate scenes will all be presented through the eyes of BodogFight's
special agents - rock phenomenon Bif Naked in the United States and her
beautiful Russian counterpart Natalya Vilkova. The sexy duo will be on a
quest to find the toughest, most ruthless Mixed Martial Arts athletes the
two countries have to offer. Plus, audiences are going to be treated to
up-close and personal experiences with fighters as they prepare to enter the
ring, and spectacular training and interview footage shot in the lush
Central American jungle and rustic Costa Rican cities - visuals that will
leave no doubt BodogFight has set the new standard for reality TV.
"When BodogFight's inaugural episode launches, viewers are going to witness
a new standard in mainstream digital entertainment," says Calvin Ayre,
Founder of Bodog.com Entertainment Group and creator of a number of reality
television series, including Bodog Salutes the Troops which aired on Spike
TV. "The additional footage capturing the essence of Mixed Martial Arts as a
sport and lifestyle will add a new degree of rawness never seen before."

Elimination battles, behind-the-scenes training, interviews with fighters,
and lifestyle segments will compose seven of the weekly one-hour
"BodogFight" episodes, with the recap finale leading into the PPV main
event. The three massive super fights and the spectacular USA vs. Russia
event will be produced by the Mixed Fight Championship (MFC) and sponsored
by BodogFight.

For biographies of all the fighters, exclusive footage, and unedited
interviews and confrontations, go to bodogfight.com. Each of the eight
episodes will air simultaneously on the Men's Network and on BodogFight.com
broadband network.