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Tuesday, March 28, 2006

Svenska Spel to Launch Poker Site

Swedish Games Corp. (Svenska Spel AB) is the first among government-owned
licensed gaming companies worldwide with a poker site, which is being
launched on March 30. Boss Media provided the development work and system
delivery. The next step on the market is expected to be that many
government-owned licensed gaming companies follow in Svenska Spel's
footsteps and launch their own sites.

Svenska Spel first among 140 WLA operators
In total, there are about 140 WLA government-owned licensed gaming
companies, so-called WLA (World Lottery Association) companies, worldwide.
Svenska Spel is a pioneer among WLA operators in on-line gaming.

Svenska Spel is the first government-owned licensed gaming company to launch
Internet poker. There are more companies in the starting blocks and they are
well aware of our role in the development of this poker site and how
important it is that the system supplier is the right one, says Johan Berg,
President of Boss Media.

Gaming responsibility a critical issue - Boss Media offers unique system
In November 2005, Svenska Spel received approval from the government to be
the first Swedish gaming company to launch Internet poker. Since then,
preparatory work has been under way at full speed. The aim during the entire
development process was to create a world-class poker site in terms of
entertainment and gaming responsibility.

"Gaming responsibility is a critical factor for the government-owned
licensed gaming companies. Our solution is clearly more advanced that what
is available on the market today. It creates greater security for the
end-users as well as for the gaming company since they gain increased
control of the gaming operations," says Johan Berg.

Platform for increased control and more selection possibilities
Boss Media's instant gaming platform, which was already being used by
Svenska Spel, was selected as the base of the development work to ensure
that the high demands could be met.

It is a system that is easy to implement and which offers a high degree of
control and many choices for the operator in the future. For example, it is
easy to add new and change existing games and other programs that enhance
the efficiency and security of the gaming operations. We are seeing great
interest in this solution among the government-owned licensed gaming
companies, says Johan Berg.

posted by Jerry "Jet" Whittaker at 3/28/2006 12:38:00 PM

 

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